The European Coatings Show Success Story
Since its premiere under the name of “Farbe und Lack” in 1991, the European Coatings Show has developed into today’s biggest and most important event in the world for the coatings industry. The very large international share of 68% for exhibitors and 64% for visitors also emphasizes the importance of the European Coatings Show as the world’s leading exhibition.
95 % of the exhibitors reached their most important target groups.
94 % of the exhibitors made new business connections.
87 % expected noticeable follow-up business.
54 % of the exhibition visitors came from the European Union, 16 % from the rest of Europe, 22 % from Australia/Oceania, Asia and Africa, and 8 % from America.